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02/12/2008

CrapWrap - Because They Don't Need To Know!

We have officially launched CrapWrap™ as an option of gift wrap when purchasing from the website.

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Bored of perfectly folded paper and exquisitely tied ribbon? Fancy adding a more 'personal' touch this year? Then why not have your Christmas presents CrapWrapped™ at Firebox. This exclusive, uniquely shoddy gift wrapping option involves us wrapping your pressies in a slapdash fashion.

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Too much offensive brown tape, untidily hacked at wrapping paper, rips in the packaging exposing the surprise underneath. Indeed, it takes a high degree of skill to deliberately wrap a present this poorly, so to confirm authenticity some tipsy bloke wearing boxing gloves and a sack on his head will slap a genuine CrapWrapped™ label on the completed mess.

A refreshing alternative to the perfectly wrapped gifts you see in sugary Christmas movies, CrapWrap™ represents a novel twist on this whole wrapping malarkey. Aww, you shouldn't have!

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